A premium children's educational media brand inspired by Mexican and Latin American culture.
Tía de los Muertos is created by a real family team. Sister-and-brother authors Jasmine Proaño and Raffi Frensley created Tía together, combining their backgrounds in marketing, storytelling, and education with their own experience of growing up Mexican American and wanting to better understand parts of their culture that sometimes felt just out of reach.
The world of Tía is brought to life by illustrator Fraser Ward, whose artwork gives the characters their warmth, humor, personality, and sense of adventure.
At its heart, Tía is a human-made project shaped by family conversations, curiosity, cultural research, creativity, and care. Jasmine, Raffi, and Fraser want children and grown-ups to feel that there are real people behind every story, illustration, song, and activity, people who are learning, asking questions, and exploring alongside them.
We do not believe culture is something that should feel distant, intimidating, or reserved for people who already know all the answers. Tía is our invitation to learn together, share what we discover, and keep the conversation going from one generation to the next.
Author
Jasmine is a marketing professional and one half of the sister-brother team behind Tía de los Muertos. She helped create Tía as a way for families to explore culture, traditions, and stories with curiosity, warmth, and a sense of discovery.
Author
Raffi is a marketing professional and former elementary school teacher. His background in education helps shape Tía's approach to explaining culture, language, traditions, and big ideas in ways that feel approachable and engaging for young children.
Illustrator
Fraser Ward is the illustrator who brings Tía, her family, and their world to life. His work gives the characters their warmth, humor, personality, and visual sense of adventure.
Visit Oddward StudioTía Marisol is a magical guide between worlds . With purple hair, a skirt that flows like papel picado, and a key-shaped pin over her heart. She's an explorer, storyteller, and guide between worlds who arrives when families need her most.
Book 1, The Ofrenda Adventure, follows Mia and Leo after their Abuelo passes away: Tía teaches them to build an ofrenda and discover that "love finds its way back."
How families experience the world of Tía de los Muertos.
Stories that bring cultural adventures to life — with Spanish woven in naturally.
Songs that teach Spanish and celebrate traditions through sing-along joy.
Animated stories and educational videos that spark curiosity and imagination.
The friends, guides, and magical creatures who bring every adventure to life.
Magical Aunt & Guide
A magical guide between worlds — purple hair, a skirt that flows like papel picado, and a key-shaped pin over her heart. She's an explorer, storyteller, and guide between worlds who arrives when families need her most.
Fun Fact: A magical guide with purple hair and her Cali skull clip, Tía helps families find their way.
Curious Big Sister
A curious big sister with red braids who loves exploring and asking questions. Abuelo called her 'estrellita' — little star.
Fun Fact: Mia keeps a journal where she draws everything she discovers on her adventures.
Playful Little Brother
A playful little brother in a backwards cap who loves Abuelo's corny jokes and his harmonica. He finds joy and humor in every adventure.
Fun Fact: Leo can play three songs on his harmonica — all taught by Abuelo.
Magical Skull Hairclip
A tiny magical skull hairclip who speaks in rhymes and riddles. Cali helps Tía remember things and guides the children with playful clues.
Fun Fact: Cali only speaks in rhymes — and gets grumpy when no one can solve the riddle!
Every story, song, and illustration is rooted in real Mexican and Latin American traditions — honoring heritage with warmth and accuracy.
Children learn best through wonder and play. Our stories weave vocabulary, history, and emotional learning into adventures children ask for again and again.
From bedtime reading to sing-alongs to classroom activities, everything we create is designed to bring families and communities closer together.
The benefits that grow with every adventure.
Stories that open new worlds and spark wonder.
Gentle adventures that help children understand feelings.
New words absorbed naturally through story and song.
Traditions that honor family and the people we love.
Authentic Mexican and Latin American traditions, shared with joy.
Explore The Ofrenda Adventure — the debut book that started it all — and bring the magic of Tía Marisol home.
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